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Tuesday, May 5, 2026
The State of Streaming CTV · Streaming · Advertising

Privacy

What The State of Streaming collects, how we use it, and your choices.

Last updated: April 27, 2026

Overview

The State of Streaming is a static editorial site. We don't require accounts, run ads, sell data, or build user profiles. We deliberately chose privacy-respecting infrastructure so that visiting the site does not set tracking cookies or send data to third-party advertising networks. This page documents the small amount of information we do receive.

What we collect

  • Server logs (Cloudflare). The site is delivered through Cloudflare Workers. Cloudflare automatically logs IP addresses, request timestamps, user-agent strings, and referring URLs as part of routing, security, and abuse-prevention. These logs are retained by Cloudflare on the schedule defined in their privacy policy.
  • Cloudflare Web Analytics (cookieless). We use Cloudflare's first-party Web Analytics product to understand aggregate readership — page views, referrers, country-level location, and device type. It uses no cookies, no localStorage, and no fingerprinting. Data is aggregated at Cloudflare's edge and never linked to an individual visitor. There are no third-party advertising or analytics scripts on this site.

Beyond the aggregate analytics described above, we collect email addresses for the weekly newsletter when a reader voluntarily submits the signup form in the site footer. See "Newsletter sign-ups" below for the full disclosure. We do not collect comments, contact-form submissions, account data, or payment information. If we add any of those, this page will be updated before the feature ships.

Newsletter sign-ups

The footer signup form on every page sends the email address you enter to Resend, the email service we use to deliver the weekly dispatch. The email is added to a Resend Audience under our account; Resend stores it on their infrastructure and processes it on our behalf as the delivery provider.

What we collect when you subscribe:

  • Email address. The address you submit.
  • Subscribe timestamp. Recorded by Resend as part of standard contact metadata.
  • Engagement events at delivery time. Resend records open/click events on each newsletter we send so we know whether the dispatch reached you and which links pulled. These events are aggregate-grade reporting, not surveillance — we do not link them to your activity on the website (which remains cookieless).

Every newsletter contains a one-click unsubscribe link in the footer. Following that link removes you from the audience immediately; we receive no further data about your address afterward. You can also email editor@thestateofstreaming.com to request manual removal.

Subscriber data is used only to send the newsletter. We do not sell, rent, or share the list with any third party, and we do not use it to contact you for anything other than the dispatch.

Cookies

This site sets no cookies. No first-party cookies, no third-party cookies, no advertising cookies, no session cookies. You can confirm this in your browser's developer tools — the Cookies panel for thestateofstreaming.com will be empty.

Because we set no cookies and process only aggregate, non-identifying data, the GDPR's consent requirements for cookie storage do not apply. Cloudflare Web Analytics is designed to operate within the legal frameworks of the GDPR, ePrivacy, CCPA, and PECR without a consent banner. See Cloudflare's Web Analytics product page and privacy policy for their detailed disclosure.

California rights (CCPA/CPRA)

California residents have the right to know what categories of personal information are collected, to request deletion, and to opt out of "sale" or "sharing" of personal information. We do not sell or share personal information as those terms are defined under the CCPA/CPRA. The aggregate analytics described above is the full scope of what we receive, and it is not personally identifying.

Children

The State of Streaming covers business and trade journalism for an adult professional audience. We do not knowingly collect data from children under 13.

Retention

Cloudflare server-log retention follows their published schedule. Cloudflare Web Analytics stores aggregated data; per Cloudflare's documentation, no individual visitor records are retained.

Changes to this notice

Material changes will be published here with a revised "Last updated" date. Minor edits — typos, link refreshes — will not bump the date.

Contact

Questions, opt-out requests, or corrections to this notice: write to the Editor-in-Chief via the address listed on our About page.